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Find a Location

Strong Volkswagen has 1 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

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    Business ProfileforStrong Volkswagen

    New Car Dealers
    BBB accredited business

    At-a-glance

    Customer Reviews

    1/5stars

    Average of 11 Customer Reviews

    Customer Complaints

    13 complaints closed in last 3 years

    5 complaints closed in last 12 months

    BBB Rating & Accreditation

    Accredited Since: 12/8/2003

    Years in Business: 69

    Customer Reviews are not used in the calculation of BBB Rating

    Reasons for BBB Rating

    Products & Services

    New and used auto dealer and service

    Business Details

    Location of This Business
    1070 S Main St, Salt Lake City, UT 84101-3115
    BBB File Opened:
    2/25/2002
    Years in Business:
    69
    Business Started:
    1/1/1955
    Business Started Locally:
    1/1/1955
    Business Incorporated:
    6/17/1983
    Accredited Since:
    12/8/2003
    Licensing Information:
    This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.
    Type of Entity:
    Corporation
    Hours of Operation

    Primary

    M:
    9:00 AM - 9:00 PM
    T:
    9:00 AM - 9:00 PM
    W:
    9:00 AM - 9:00 PM
    Th:
    9:00 AM - 9:00 PM
    F:
    9:00 AM - 9:00 PM
    Sa:
    9:00 AM - 8:00 PM
    Business Management
    • Mr. Bradford D. Strong, Owner / President
    • Joe Martin, Assistant General Manager
    Contact Information

    Principal

    • Mr. Bradford D. Strong, Owner / President
    Additional Contact Information

    Email Addresses

    Industry Tip

    BBB Tip: Buying a new car

    Customer Complaints

    13 Customer Complaints

    Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews

    File a Complaint

    Most Recent Customer Complaint

    02/01/2024

    Complaint Type:
    Order Issues
    Status:
    Resolved
    Car is great...... salesman and financing bring the "used car salesman stigma" to realization. Wanted to pay cash, but said the car would be more, so they recommend to go through their financing to get the better price, and then to make 8 payments then pay it off. They ended up saying we qualified to finance through AFCU (our credit union) and we could get a 6.99% rate, which they seemed like this was a great deal. Unbeknownst to me, this raised the car price up $600 because we had better credit and were able to get a lower rate. Then I looked at our financing of AFCU and saw that we were financing more than I anticipated. Called to see what the issue was, and they said to look at the contract that they put in the glove box. There was no contract and they kept saying there was. They realized their mistake and finally emailed me a copy. Noticed a $199 charge for nitrogen for the tires. Had no clue what this was, and never agreed, but somehow ended up in the contract I signed (my mistake since I didn't read through all the lines and trusted them). Another charge was $487 for eco guard (whatever that is) again, never noticed that. Who in their right mind would pay an extra $700 on a 2011 vehicle for added protection on paint or interior!?! Again my mistake for being a trusting person and not reading all the fine lines with them sliding things in. And after the so called nitrogen put in the tires, the low tire pressure light won't go off. Last time I'll do business with Strong VW, and trusting that they are all about customer service and making things right. Hard lesson for me to learn, so hopefully my mistake will help someone else.
    Read More

    Customer Reviews

    11 Customer Reviews

    What do you think? Share your review.

    How BBB Processes Complaints and Reviews

    Start a Review

    Most Recent Customer Review

    Scott J

    1 star

    10/03/2023

    I scheduled a 40K service on a 2020 Tiguan, which I purchased at Strong. I scheduled the appointment a week in advance and received a confirmation text. I live 50 miles from the dealership and am supposedly a VIP customer, which allows me to schedule a loaner, which I did. I arrived at the dealership at 8:15 a.m. for an 8:30 a.m. appointment. I was assisted by a service rep who reviewed what was to be done for the 40K service and he quoted me the price, which I agreed to. He said it would take most of the day and that they would call when the car was ready. I picked up the loaner car, which contractually was to be returned by 5 p.m.. I returned to the dealership at 4 p.m. and relinquished the loaner car. I had not received a phone call so I approached the service rep who had assisted me in the morning. He couldn't provide me with a status and told me the rep sitting next to him would have to help me. That rep was on the phone, so I waited for him to complete his phone call. I asked him for a status and gave him my name. He pulled up some paper work and told me no work had even commenced. He then mumbled something about a problem from last week and that problem was the reason they hadn't been able to perform service on my car.This is the worse service ever. I could have easily been told this morning -- or for that matter, last week -- that there was an issue and they couldn't get to my car today. But to keep me car, allow me to fill their loaner with gas at my expense, and then tell me at 4 p.m. they hadn't even begun service is inexcusable! I will never do business with this dealership again!

    Strong Volkswagen Response

    10/04/2023

    We would like to extend our sincere apologies for the disappointing experience you had during your recent visit to our dealership for the 40K service on your 2020 Tiguan. We deeply regret that we did not meet your expectations and have taken your feedback seriously.First and foremost, we appreciate your loyalty as a VIP customer and your trust in us to service your vehicle. Your time is valuable, and we understand the frustration you must have felt with the delays and lack of communication during your visit.We want to assure you that this incident does not reflect the level of service we strive to provide to our valued customers. We take full responsibility for the miscommunication and the inconvenience you endured throughout the day.We have investigated the situation and identified the issue that prevented us from commencing the service on your car as scheduled. While this does not excuse our oversight, we have taken steps to ensure that such situations do not occur in the future. We have also reviewed our internal communication processes to improve transparency and accountability.We genuinely appreciate your patience and understanding during this unfortunate experience. To make amends, we would like to offer you a complimentary 40K service for your Tiguan. Additionally, we would like to ensure that your future visits to our dealership are smooth and hassle-free.Once again, we apologize for the inconvenience and frustration you experienced. We look forward to the opportunity to serve you better in the future.We will contact you about scheduling your complimentary 40k mile service.

    Local BBB

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