Despite what seems like a continually sinking economy, online dating sites are reporting that as the economy goes down, their business goes up as people strive to find companionship in tough times.

A number of online dating companies had their strongest fourth quarter in years in 2008. Membership was up, and on average, fifty percent more profiles were viewed. The last time such a fourth quarter spike was experienced? After 9/11. Why?

In a down economy, people tend to seek new jobs, better credit-card rates or ways to cut expenses. And, it turns out, many also go looking for love. People are stressed and seeking security. They spend all day at work wondering are they going to lose their job? Is the company going to go out of business? How are the bills getting paid? The last thing they want to do is go home to a lonely home and spend the evening alone worrying.

Read the full article at Western Pennsylvania BBB's Blog by clicking here.