News Center

Search The Entire News Archive

40 Related Articles for marketing
   
 
Change page: < 1 2 3 >  |  Displaying page 1 of 3, items 1 to 15 of 40.

02/01/2013

Wave of Telemarketing Scams Target Seniors

Seniors nationwide are reporting pushy, suspicious telemarketing calls from businesses going by the names "Senior Emergency Care," "Senior Safety Alert" or "Senior Safe Alert." Follow our advice to tell a legitimate sales call from a telemarketing scam.

08/17/2012

Confusion Over Debit Card Offer At Church Prompts BBB Alert On Advanced Marketing and Promotions

The BBB is urging caution to anyone doing business with Advanced Marketing & Promotions (AMP), an Alabama-based business managed by Dean Stanley in the St. Louis area.

07/23/2012

Get any Unwanted Robocalls Lately?

While there is currently no foolproof way for consumers to stop these calls except for changing telephone numbers, Connecticut BBB has some suggestions to help prevent and stop them.

05/30/2012

Older Americans Tend to be Targets for Telemarketing

BBB Points Out Phonies; Listen for Scam Signals

02/23/2012

BBB Welcomes White House Recognition of Self-Regulation in Protecting Consumer Online Privacy

The Obama Administration recognized the importance of industry self-regulation in providing consumers with privacy protections. CBBB's Online Interest-Based Advertising Accountability Program has been at the center of such self-regulatory efforts.

01/20/2012

In the News -- Caller ID Spoofing a Growing Problem

Caller ID spoofing is a growing problem, and consumers can complain to BBB, FTC and FCC, advises Jeannette Kopko of BBB serving Dallas and Northeast Texas to Daniel Novick of CW33 TV in Dallas - Fort Worth.

12/23/2011

Steps to Take to Avoid Receiving Unwanted Calls

While more than 150 million numbers have been added to the National Do Not Call Registry, the Better Business Bureau continues to get calls from people who aren't aware of this resource. The registry began in 2003 to give consumers a choice on telemarketing calls. It's managed by the Federal Trade Commission (FTC). If you decide to register your number, telemarketers covered by the registry have 31 days to comply and stop calling you. If they continue to call you, they can be fined thousands of dollars.

09/13/2011

BBB Warns: Mass Marketing Anti-Virus Scam Continues to Impact Islanders

BBB of Vancouver Island is again receiving an influx of customer calls about a recurring mass marketing anti-virus scam targeting Vancouver Island.

09/01/2011

Telemarketing Scheme Promoting Business Directories Halted

The Competition Bureau announced that five individuals were sentenced by an Alberta court for their involvement in Ambus Registry Inc., a cross-border deceptive telemarketing scheme promoting business directories

08/30/2011

ID Dept of Finance Warns: Mortgage Modification Scam via Freedom Companies Lending aka Freedom Financial Mortgage

Targeting Spanish speaking Idaho homeowners with false promises of a government-guaranteed mortgage loan modification for a large upfront fee

08/15/2011

Prize Scammers Falsely Claim to Be with BBB

Scammers are falsely claiming to be with BBB in phone calls claiming that consumers have won a prize in a lottery or sweepstakes. The scammers are asking consumers to pay anywhere from $250 to $350 upfront by wire -- but there's no prize.

02/28/2011

Promote Your Company’s Greener Side

If your business is looking to get a reputational boost from your dedication to the environment, the Better Business Bureau recommends sticking to the FTC Guidelines for Environmental Marketing Claims to avoid exaggerating your company’s impact.

12/01/2010

Generate Goodwill and Help a Charity through Cause-Related Marketing

Cause-related marketing is a great option for business owners to help a charity and generate goodwill for the company. BBB Wise Giving Alliance recommends business owners consider the benefits of partnering with a worthy cause.

10/08/2010

Clues That Green Marketing Might Be Green Washing

“Green marketing” is booming. All kinds of products are labeled or advertised with claims that the products are environmentally friendly. But which claims are truthful?

09/02/2010

Mobile Marketing Tips for Small Business Owners

Mobile marketing is an effective way for small business owners to tap into a younger customer base. Better Business Bureau recommends owners check out the potential in geo-location apps like Foursquare or Yelp.


z