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Online Interest-Based Advertising Accountability Program
News

News

2 Articles

05/30/2012

New Accountability Program Decisions Make Clear All Technologies Must Comply with Online Behavioral Advertising Self-Regulation

BlueCava, Turn, DataXu, and OxaMedia Achieve Voluntary Compliance with Self-Regulatory Principles as Accountability Program Expands Its Enforcement and Compliance Guidance

11/08/2011

Accountability Program Achieves Voluntary Compliance with Online Behavioral Advertising Self-Regulation

The Online Interest-Based Advertising Accountability Program today released decisions in its first six compliance cases. FMX, Martini Media, PredictAd, QuinStreet, Reedge, Veruta bring practices into compliance.