It’s All About Ethics and Excellence

September 28, 2010

2010 EICS Winners

The Better Business Bureau of Southern Colorado’s Foundation named the following six companies as recipients of the 2010 Excellence in Customer Service (EICS) Award on Friday, September 17th at a gala event at the DoubleTree Hotel – Colorado Springs – World Arena:
  • Amnet
  • Champion Windows of Colorado Springs
  • Freedom Financial Services
  • Front Range Arborists
  • Genesis MedSpa
  • Pikes Peak Workforce Center

These six companies completed an in-depth self-analysis program to scrutinize their current customer service processes. Their reports were then reviewed by a team of independent evaluators who visited each company location to determine the efficacy of each applicant’s system.

While the six companies listed above received an award, all companies participating in the EICS program are provided with an in-depth feedback report to help improve their existing customer service process.

Karl Mecklenburg and Carol Odell

Former Bronco Karl Mecklenburg, the keynote speaker, gave an inspirational talk about the six keys to business success.

Proceeds from EICS go to the BBB to fund a scholarship and administer the EICS application program, which is a tool to improve businesses and the local marketplace.

And in the Ethics Department…

That same evening, Trax Construction, a paving contractor in Colorado Springs, won the very first GE Johnson Award for Marketplace Ethics. They are a BBB accredited business with letter grade rating of A+ and have been in business since 1994.

Criteria for the award included management practices, business relations, marketing and sales practices, and overall reputation within their industry and own community. To be considered, all applicants had to prove they embody a high ethical standard of behavior towards their customers, suppliers, users, shareholders, employees, and the community at large. They must also have a long-standing history and reputation for ethical practices in the marketplace.

The BBB’s Standards Committee served as judges. Those on the committee include: a BBB staff member, several BBB board members, as well as an assistant professor of marketing and international business from The College of Business at UCCS.

The award was open to all businesses in the 25 counties served by the BBB of SC and does not require BBB accreditation to win.


A scholarship award was given to Tyson W. Davis, a 19 year-old from Burlington, Colorado. He is the recipient of a $2,500 academic scholarship, which he will use as he begins his freshman year at Colorado State University in Fort Collins. To qualify, applicants had to have a GPA of 3.0 or greater and were required to write a 1,000 word essay on ethics based on a hypothetical case-study. Davis plans to study agriculture business and soils and crop sciences.

The judging committee was comprised of several BBB foundation trustees. Entries were judged on content, language, and organization, in addition to the overall topic of ethics. The scholarship has been funded by the Better Business Bureau of Southern Colorado's Foundation for the past three years.

Davis is a 2010 graduate of Burlington High School.