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Ritz Tours, Inc.

(626) 289-7777View Additional Phone Numbers208 S 1st St # 2, AlhambraCA 91801-3705

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BBB Accreditation

Ritz Tours, Inc. is not BBB Accredited.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that affect the rating for Ritz Tours, Inc. include:

  • One complaint filed against business that was not resolved.

Customer Complaints SummaryRead complaint details

1 complaint closed with BBB in last 3 years | 0 closed in last 12 months
Complaint TypeTotal Closed Complaints
Problems with Product / Service1
Advertising / Sales Issues0
Billing / Collection Issues0
Delivery Issues0
Guarantee / Warranty Issues0
Total Closed Complaints 1

Customer Reviews Summary Read customer reviews

2 Customer Reviews Customer Reviews on Ritz Tours, Inc.

Customer Experience Total Customer Reviews
Positive Experience 0
Neutral Experience 0
Negative Experience 2
Total Customer Reviews 2 Customer Reviews

Complaint Breakdown by Resolution

Complaint Resolution Log (1)
11/03/2015Problems with Product / Service | Read Complaint Details

Name of trip SNI ****** Tour BKXXXXX.
Bus driver from an Italian Co. Spoke no French, No English.
The above Ritz tour was with a group of American School Nurses. Ritz hired an Italian bus Co. with an Italian driver. The driver spoke no English no French. This resulted in a great deal of communication issues for the trip. In my communications with Ritz they say their only obligation was to get a reliable comfortable bus with a certified bus driver. I feel they should have inquired as to the languages spoken by the driver and relayed this to us well in advance with the details.

Desired Settlement
At the very least refund $100 to each of the members of the trip for inconveniences encountered on this 2 week trip based on communication problems.

Business Response
Complainant's travel agent decided against our arrangement of a tour leader for this journey and then engaged her own tour leader (whom she later disclosed to us as her friend) at her presumably own lowest cost, whom she presented to complainant and entourage on this trip as a "translator."
Complainant's travel agent received a very aggressively negotiated price for all the travel arrangements, including the specific hotels she wanted Ritz Tours to booked for this group (which the complainant also complained in his initial communication with us, but now not mentioned to BBB after we disclosed that we were not responsible for the hotel quality as these hotels were requested by his travel agent). We were not aware of or have any control over the willing-buyer-willing-seller arrangements or mark-ups transacted between the complainant's travel agent and the complainant - which the complainant seemed to have been misinformed that Ritz Tours charged excessively for this trip.
As mentioned in our response to the complainant, we stand firm on our principle in our business dealings that we felt that we have provided all the requirements as dictated by the complainant's travel agent based on a negotiated cost. We are at no privy to disclosed this cost to the complainant, nor the complainant has any right to determine which specific bus company we can or cannot contract in the travel arrangement provided to her agent. In this instance, the complainant's travel agent was the chief architect for this journey in every aspect and overall to ensure its viability and seamlessness.
The inability of the travel agent's friend/tour ***************** to properly communicate with the bus driver, or even know exactly where to go within every city they planned is not within the scope of the original quotation with his travel agent as the travel agent had taken upon herself and the responsibility to deal with the on-ground situations. Our scope of responsibility was within the realms of making the hotel bookings as specified by his agent, providing safe city-to-city transportation and driver for the group, and the admissions to specific attractions, and/or local guides where necessary at attractions, along the journey - all of which are individual components as dictated by complainant's travel agent. All these were clearly spelled out and quoted with complainant's travel agent.
We do not consider the complainant's complain against Ritz Tours is with any merit. Complainant should consider more appropriate recourse with his travel agent who structured his tour instead.
Attached are communication we have had with this complainant thus far for your reference.

Consumer Response
(The consumer indicated he/she DID NOT accept the response from the business.)
I have complained to Ritz et al about the quality of some of the places we stayed. I have dropped that issue since I do feel there are some things I don't know about this trip.I want to address with Ritz a simple question since you hired the bus company and the driver why did you feel you had no obligation to inquire what language the driver spoke? You can mention the business of a translator that either you were offering to us or who was picked by our tour agent I don't anyone knew we had to plan for a translator that was multilingual. That is who spoke English, Italian and French.
The nuts and bolts of the matter was when our tour started on 2 July 2015 was the first time we learned the driver spoke no English and no French. spoke only Italian.In addition the driver had no knowledge of ****** and where things were.This matter was further magnified by the language barrier. Please focus on this matter and this matter only.
**** R. *******

Industry Comparison| Chart

Travel Agencies & Bureaus

Additional Information

Business started: 11/01/2001
Licensing, Bonding or Registration

This company is in an industry that may require licensing, bonding or registration in order to lawfully do business. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.

Number of Employees


Business Category

Travel Agencies & Bureaus

Customer Review Rating plus BBB Rating Summary

Ritz Tours, Inc. has received 3.5 out of 5 stars based on 2 Customer Reviews and a BBB Rating of A.

BBB Customer Review Rating plus BBB Rating Overview

Map & Directions

Map & Directions

Address for Ritz Tours, Inc.

208 S 1st St # 2

Alhambra, CA 91801-3705

To | From


1 Locations

  • 208 S 1st St # 2 

    Alhambra, CA 91801-3705(626) 289-7777
    (800) 900-2446

Industry Comparison ChartX

The information in the table below represents an industry comparison of businesses which are of the same relative size. This is based on BBB's database of businesses located in the Counties of Los Angeles, Santa Clara, Santa Cruz, Monterey and San Benito. Businesses may engage in more than one type of business. The percent of time the business engages in a type of business is not accounted for. There is no known industry standard for the number of complaints a business can expect. The volume of business and number of transactions may have a bearing on the number of complaints received by BBB.

*Ritz Tours, Inc. is in this range.


Types of Complaints Handled by BBB

BBB handles the following types of complaints between businesses and their customers so long as they are not, or have not been, litigated:

  • Advertising or Sales
  • Billing or Collection
  • Problems with Products or Services
  • Delivery
  • Guarantee or Warranty

We do not handle workplace disputes, discrimination claims or claims about the quality of health or legal services.


Additional Phone Numbers

  • (800) 900-2446

BBB Complaint Process

Your complaint will be forwarded to the company within two business days. The company will be asked to respond within 14 days, and if a response is not received, a second request will be made. You will be notified of the company's response when we receive it (or notified that we received no response). Complaints are usually closed within 30 business days.


Industry Tips for Travel Agencies & Bureaus


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BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

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