Your BBB’s local Charity Information Service has experienced a tremendous increase in interest from the public in 2012. More and more donors are turning to BBB for information as they make their giving decisions, just as the consumers rely on our business review when making a marketplace decision. Our reports on local charities have been viewed online or given verbally by our Operations Team over 16,800 times since January 1, and 24,500 times since September 2011. Those visits year-to-date and in the past twelve months represent a 33% increase in the use of our local reports.
Benjamin Barbour, Charity Analyst, recently visited a meeting of more than 70 local Altria and Philip Morris USA retirees with the BBB Foundation’s Senior Fraud Team. That very active, diverse group is just one example of the many groups BBB Foundation Program Managers visit each and every week. The presentation at Altria, like all those given by Foundation staff, covered many topics of interest to older Americans, including charitable giving. At every presentation, the Foundation provides a packet of information to all attendees, which includes a list of local Accredited Charities and Charity Seal Holders. So far in 2012, nearly 1,500 of those lists have been provided to local seniors – a very active and generous segment of the population.
Over the past several months Benjamin has also been invited to visit a number of local charities, including project:HOMES, UMFS, the William Byrd Community House, and Paralyzed Veterans of America – Mid Atlantic. These have been wonderful opportunities to see first-hand the outstanding services local organizations provide in our community, and to strengthen the relationship between BBB and our Accredited Charities. Many more of these visits are planned in the coming months as your local BBB works to grow our Charity Information Service.
Central Virginians continue to give generously to local and national charities, despite economic uncertainty and the very real challenges that have faced consumers and businesses in recent years. Helping donors make more informed giving decisions, with information voluntarily provided by charities and evaluated based on the BBB Wise Giving Alliance’s twenty Standards for Charity Accountability, is more critical than ever. BBB serving Central Virginia is committed to growing our Charity Information Service as the public turns to our resources in ever-increasing numbers. These charity resources, like all of BBB’s services, are provided to the public through the support of our Accredited Businesses and Charity Seal Holders. Thank you for enabling your local BBB to continue to be a trusted resource for consumers and donors in Central Virginia.
Please welcome these local organizations that are newly-Accredited Charities or have recently completed an updated evaluation:
*Hospital Hospitality House also supports our Charity Information Service as a Charity Seal Holder