BBB Business Review

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This business is not BBB accredited.

firstSTREET for Boomers & Beyond, Inc.

Phone: (804) 524-9888 Fax: (866) 889-9960 View Additional Phone Numbers 1998 Ruffin Mill Road, Colonial Heights, VA 23834 View Additional Web Addresses

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BBB Accreditation

This business is not BBB accredited.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that lowered the rating for firstSTREET for Boomers & Beyond, Inc. include:

  • Business has failed to resolve underlying cause(s) of a pattern of complaints

Factors that raised the rating for firstSTREET for Boomers & Beyond, Inc. include:

  • Length of time business has been operating
  • Complaint volume filed with BBB for business of this size
  • Response to 33 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Industry Ratings Comparison | Chart

Customer Complaints Summary Read complaint details

33 complaints closed with BBB in last 3 years | 11 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 6
Billing/Collection Issues 1
Delivery Issues 1
Guarantee/Warranty Issues 2
Problems with Product/Service 23
Total Closed Complaints 33

Additional Complaint Information

BBB files indicate that a pattern of complaints exists concerning service, advertising and customer service issues.  Consumer complaints allege customer service fails to provide assistance and the failure to respond to phone calls for assistance or support.  Consumer complaints also allege there is a failure to honor their policy regarding refund, exchange or credit. Consumer complaints allege delivery regarding receipts of unordered products and an advertisement misrepresenting products.

The business provided BBB with the following plan of action in eliminating the pattern of complaints:

1. We have ensured that all our advertisements specifies our return policy, which is that customers have a specified period of time to return the product for the product purchase price.

2. We have restructured our customer service department to include courtesy calls, which take place after the sales calls, on our larger media products (i.e. our Sleep Chair).

3. We have expanded our quality assurance department and added additional employees. This department monitors sales calls to ensure the sales representatives are providing accurate information regarding the products and return policies to our customers.

4. We have initiated a new procedure to ensure that all voice mails received after business hours are responded to the very next business day.


Customer Reviews Summary Read customer reviews

1 Customer Review on firstSTREET for Boomers & Beyond, Inc.
Customer Experience Total Customer Reviews
Positive Experience 0
Neutral Experience 0
Negative Experience 1
Total Customer Reviews 1

Additional Information

BBB file opened: August 18, 1988 Business started: 01/01/1984 in VA Business incorporated 05/05/1987 in VA
Type of Entity


Business Management
Mr. Mark Gordon, President Ms. Stacy Hackney, General Counsel Ms. Jo Hayden , CS Manager Mr. Kevin Miller, Controller Mr. Rick Sherman, Vice President
Contact Information
Principal: Mr. Mark Gordon, President
Principal: Ms. Stacy Hackney, General Counsel
Customer Contact: Ms. Jo Hayden , CS Manager
Business Category

Mail Order & Catalog Shopping

Alternate Business Names
First Street Perfect Choice HD Techno Scout Technobrands

Customer Review Rating plus BBB Rating Summary

firstSTREET for Boomers & Beyond, Inc. has received 3.01 out of 5 stars based on 1 Customer Reviews and a BBB Rating of B+.

BBB Customer Review Rating plus BBB Rating Overview
Industry Ratings Comparison Chart X
Same Relative Size   All Businesses
The information in the chart below represents an industry ratings comparison of businesses which are of the same relative size or for all businesses (see toggle). This is based on BBB's database of businesses located in Central Virginia. Businesses may engage in more than one type of business.

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.