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Better Business Bureau ®
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Northeast California

BBB Business Review

This Business is not BBB accredited ! There is an alert on !

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BBB Accreditation

This business is not BBB accredited.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.

Reason for Rating

BBB rating is based on 16 factors. Get the details about the factors considered.

Factors that lowered the rating for include:

  • 58 complaints filed against business
  • Advertising issue(s) found by BBB
  • Business has failed to resolve underlying cause(s) of a pattern of complaints

Factors that raised the rating for include:

  • Response to 58 complaint(s) filed against business.
  • Resolution of complaint(s) filed against business.
  • BBB has sufficient background information on this business.

Customer Complaints Summary Read complaint details

58 complaints closed with BBB in last 3 years | 12 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 3
Billing/Collection Issues 0
Delivery Issues 24
Guarantee/Warranty Issues 2
Problems with Product/Service 29
Total Closed Complaints 58

Additional Complaint Information

BBB files contain a pattern of complaints alleging that deliveries exceed shipping times stated by the company, or defective merchandise is received. Customers also indicate that they are unable to reach the company by phone or email to inquire about the status of orders or request refunds.

The company typically responds by explaining the reasons for delayed shipping and delivering products. In other cases they issue refunds or offer to replace defective merchandise. 

We wrote the business on July 23, 2014 and July 30, 2014, requesting they provide to us steps they are taking to eliminate the underlying cause of complaints, if any. As of today, we have not received a reply to our request.

Customer Reviews Summary Read customer reviews

19 Customer Reviews on
Customer Experience Total Customer Reviews
Positive Experience 12
Neutral Experience 0
Negative Experience 7
Total Customer Reviews 19

Additional Information

BBB file opened: May 14, 2012 Business started: 12/14/2008 in CA
Type of Entity

Sole Proprietorship

Business Management
Maple Lee, Customer Service Manager
Contact Information
Principal: Maple Lee, Customer Service Manager
Business Category

Electronic Equipment & Supplies - Dealers Online Retailer

Products & Services offers the following product(s): Company offers online wholesale retail for electronics.

Additional Information

As of November 6, 2012, the company reports an address of 1212 Alvarado Ave, Davis, CA 95616. Mail sent to this address was returned on May 31, 2012. Better Business Bureau has been unable to verify the business is located at this address.

Industry Tips
Shopping Online, By Catalog, Mail, or Telephone

Customer Review Rating plus BBB Rating Summary has received 2.22 out of 5 stars based on 19 Customer Reviews and a BBB Rating of D.

BBB Customer Review Rating plus BBB Rating Overview

What is a BBB Business Review?

We offer free reviews on businesses that include background, licensing, consumer experience and other information such as governmental actions that is known to BBB. These reviews are provided for businesses that are BBB accredited and also for businesses that are not BBB accredited.


About BBB Business Review Content & Services:

Some Better Business Bureaus offer additional content & services in BBB Business Reviews.
The additional content & services are typically regional in nature or, in some cases, a new product or service that is being tested prior to a more general release.
Not all enhanced content & services are available at all Better Business Bureaus.

Professional AffiliationsX

Types of Complaints Handled by BBB

BBB handles the following types of complaints between businesses and their customers so long as they are not, or have not been, litigated:

We do not handle workplace disputes, discrimination claims or claims about the quality of health or legal services.


BBB Complaint Process

Your complaint will be forwarded to the business within two business days. The business will be asked to respond within 14 days, and if a response is not received, a second request will be made. You will be notified of the business's response when we receive it (or notified that we received no response). Complaints are usually closed within 30 business days.


Industry Tips


What is BBB Advertising Review?

BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to prove their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.


What government actions does BBB report on?

BBB reports on known significant government actions involving business' marketplace conduct.


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BBB Reporting Policy

As a matter of policy, BBB does not endorse any product, service or business.

BBB Business Reviews are provided solely to assist you in exercising your own best judgment. Information in this BBB Business Review is believed reliable but not guaranteed as to accuracy.

BBB Business Reviews generally cover a three-year reporting period. BBB Business Reviews are subject to change at any time.


According to information in BBB records, this business is actually located in ShenZhen, China. BBB urges caution when ordering merchandise from outside of the United States, as there are fewer options for protection or remedy should a problem arise with the transaction.

Under the Federal Trade Commission's Mail Order Rule, a company must ship your order within 30 days from the time it receives the order, unless its promotional advertising clearly states some other time period for shipment; an example might be, "allow 6-8 weeks for delivery". If the company cannot ship your order within the time period as it has stated, the company must send you written notice of the delay and give you the chance to cancel your order if you do not agree to the delay. If you choose to cancel rather than accept the delay, you generally need to do so in writing, and the company has seven days from the time it receives your notice of cancellation to issue a refund