Small Business Tip: Small Business Saturday Helps Make a Big Difference

November 05, 2012

Small Business Saturday is a day dedicated to supporting small businesses on the busiest shopping weekend of the year. Better Business Bureau is spreading awareness and advising consumers to support the small businesses in their area. 

As a joining member, BBB is teaming up with American Express OPEN to spread the word on why small businesses are so awesome. For the third year in a row,American Express OPEN has declared November 24th, the Saturday after Thanksgiving, to be Small Business Saturday. Sandwiched between “Black Friday”and “Cyber Monday,” Small Business Saturday is a perfect way to support the small businesses that you love…and to discover some new ones, too.

Businesses can takeadvantage of free tools offered online at free signage, free ads on Twitter, and lots ofideas to help grow your business.

Last year, more than one hundred million people came together to Shop Small in their communities on Small Business Saturday. Whether you're a small business owner or a customer, you’ll want to encourage your friends to Shop Small. Or help rally an entire town! Everyone can help spread the word about Small Business Saturday. The more people and the more businesses that get involved, the bigger and more beneficial the day will be.

For more information onSmall Business Saturday, visit and for more consumer information you can trust,visit