BBB Charity Review Research Results
What Is the Value of BBB Charity Review?
In 2006, the Education and Research Foundation of the Better Business Bureau of Metropolitan New York (BBB Foundation) collaborated with Professors Greg Chen and Frederick Lane from the Baruch College School of Public Affairs on an evaluation of data collected from charities that were reviewed by BBB Foundation.
Subsequently, Professor Chen wrote his academic paper, “Does Meeting Standards Affect Charitable Giving? An Empirical Study of New York Metropolitan Area Charities.” Dr. Chen’s paper was published in the professional academic research journal Nonprofit Management & Leadership, Vol. 19, No. 3, Spring 2009. In his abstract for the paper, Professor Chen wrote:
Meeting BBB standards is associated with higher levels of public support. Participating in assessment programs and striving to meet the standards are recommended for nonprofits attempting to improve funding through charitable contributions. Further study that extends the search for the mechanism that links meeting standards to improved donations is recommended.
In 2011, the BBB Foundation collaborated with the BBB Wise Giving Alliance to commission another academic study of BBB charity review data from both organizations, covering a wider group of charities over a longer time period, to obtain a better understanding of the value of BBB Standards for Charity Accountability.
Professor Chen began the research process in 2011 and the new study is nearing completion in fall 2012. We expect that Professor Chen’s report on the study results will be issued in the near future.