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BBB Accredited Business since

LiceDoctors LLC

Phone: (800) 224-2537 39 Clive Hills Rd, Short Hills, NJ 07078 View Additional Email Addresses http://www.licedoctors.com

BBB Business Reviews may not be reproduced for sales or promotional purposes.


This company works with a network of independent contractors to offer in-home head lice removal services in the following areas: 

Anchorage, Akron, Atlanta, Albany, Austin, Ann Arbor, Bakersfield,Baltimore, Baton Rouge, Birmingham, Broward County, Boston, Boulder, Bucks County, Buffalo, Canton, Cedar Rapids, Champaign, Charleston, Charlotte, Charlottesville, Chattanooga, Chicago, Cincinnati, Cleveland, Colorado Springs, Columbia, Columbus, Dallas, Dayton, Delaware, Denver, Des Moines, Detroit, El Paso, Eugene, Fairfield County (CT), Fairfax County,  Fort Collins, Fort Myers, Fort Worth, Fresno, Grand Rapids, Greensboro, Greenville,  Harrisburg, Hartford, Houston, Honolulu, Indianapolis, Inland Empire, Jackson (MS), Jacksonville, Kansas City, Knoxville, Lansing, Las Vegas, Lehigh Valley,  Lexington (KY), Little Rock, Long Island,  Louisville, Madison (WI), Memphis, Metro East (IL), Miami, Middle Hudson Valley, Milwaukee, Minneapolis, Montgomery (AL), Montgomery County (MD), Napa, Naples, Nashville, New Hampshire, New Haven,  New Jersey, New Orleans, New York City, N. Virginia, NW Indiana, Oklahoma City, Omaha, Orange County (CA), Orlando, Overland Park, Palm Beach, Panhandle, Philadelphia, Phoenix, Pittsburgh, Portland (OR), Portland (ME), Providence, Raleigh, Reno, Richmond, Rockland County, Rochester, Salem (OR), Salinas, Salt Lake City, San Jose, Santa Barbara,  St. Louis, San Antonio, Sacramento, San Diego, San Francisco, Savannah, Sarasota, Seattle, Sioux City, Sonoma, Spokane, Springfield (IL), Springfield (MO), Syracuse, Tallahassee, Tampa, Tidewater, Toledo, Treasure Coast,  Tucson, Tulsa, Ventura County, Vermont, Virginia Beach, Washington DC, Westchester County,  Western MA, Wichita, and Worcester.

BBB Accreditation

A BBB Accredited Business since

BBB has determined that LiceDoctors LLC meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.

BBB accreditation does not mean that the business' products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business' product quality or competency in performing services.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that raised the rating for LiceDoctors LLC include:

  • Length of time business has been operating
  • Response to 18 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Customer Complaints Summary Read complaint details

18 complaints closed with BBB in last 3 years | 7 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 8
Billing/Collection Issues 2
Delivery Issues 0
Guarantee/Warranty Issues 2
Problems with Product/Service 6
Total Closed Complaints 18

Customer Reviews Summary Read customer reviews

1 Customer Review on LiceDoctors LLC
Customer Experience Total Customer Reviews
Positive Experience 1
Neutral Experience 0
Negative Experience 0
Total Customer Reviews 1

Additional Information

BBB file opened: October 03, 2012 Business started: 01/01/2010 in NJ Business incorporated 01/01/2010 in NJ
Type of Entity

Limited Liability Company (LLC)

Business Management
Ms. Karen Sokoloff, Co-Owner Ms. Wendy Beck, Co-Owner
Contact Information
Principal: Ms. Karen Sokoloff, Co-Owner
Business Category

Lice Removal/Protection Services Home Health Care Services (NAICS: 621610)

Method(s) of Payment
all credit and debit cards
Service Area
Austin, Ann Arbor, Baltimore, Boston, Boulder, Dallas, Denver, Detroit, Fort Worth, Houston, Las Vegas, Memphis, Montgomery County, Nashville, N. Virginia, Orlando, Phoenix, Pittsburgh, Richmond, Salt Lake City, San Antonio, Sacramento, San Diego, Seattle, Sarasota, St. Louis, Tampa, Tidewater, Tucson. Washington DC, Buffalo NY, Syracuse NY, Raleigh NC, Birmingham Al, Omaha Nebraska, Toledo Ohio, Hartford Ct, Fairfield County Ct, Manhattan, Staten Island, Queens, Albany, Troy, Schenectady NY

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.