BBB Business Review

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BBB Accredited Business since

DialAmerica Marketing Inc.

Phone: (201) 327-0200 Fax: (201) 236-9287 View Additional Phone Numbers 960 Macarthur Blvd, Mahwah, NJ 07430

BBB Business Reviews may not be reproduced for sales or promotional purposes.


This company offers telemarketing services for a range of industries including communications, financial services, fundraising, healthcare, business to business and energy.

BBB Accreditation

A BBB Accredited Business since

BBB has determined that DialAmerica Marketing Inc. meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.

BBB accreditation does not mean that the business' products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business' product quality or competency in performing services.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that affect the rating for DialAmerica Marketing Inc. include:

  • Length of time business has been operating
  • Complaint volume filed with BBB for business of this size
  • Response to 9 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Customer Complaints Summary Read complaint details

9 complaints closed with BBB in last 3 years | 2 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 2
Billing/Collection Issues 5
Delivery Issues 0
Guarantee/Warranty Issues 0
Problems with Product/Service 2
Total Closed Complaints 9

Customer Reviews Summary Read customer reviews

2 Customer Reviews on DialAmerica Marketing Inc.
Customer Experience Total Customer Reviews
Positive Experience 0
Neutral Experience 0
Negative Experience 2
Total Customer Reviews 2

Additional Information

BBB file opened: January 16, 2003 Business started: 05/29/1957 in DE Business incorporated 12/31/1975 in DE
Type of Entity


Business Management
Mr. Robert Jannicelli, Director, Corporate Development
Contact Information
Customer Contact: Mr. Robert Jannicelli, Director, Corporate Development
Business Category

Advertising Agencies & Counselors Telemarketing Bureaus and Other Contact Centers (NAICS: 561422)

Products & Services

DialAmerica Marketing Inc. offers the following product(s): Magazine Fundraising, Magazine renewals - also other products and services for a variety of industries.

Method(s) of Payment
All major credit cards
Refund and Exchange Policy
100% money back guarantee on any DialAmerica billed programs.
Alternate Business Names
Dial Adjustment Bureau DialAmerica

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.