BBB Business Review

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This business is not BBB accredited.

The Next Star 2010

Additional Locations

Phone: (502) 472-6750 View Additional Phone Numbers P O Box 99704, Louisville, KY 40269

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BBB Accreditation

This business is not BBB accredited.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that raised the rating for The Next Star 2010 include:

  • Length of time business has been operating
  • No complaints filed with BBB

Industry Ratings Comparison | Chart

Customer Complaints Summary

0 complaints closed with BBB in last 3 years | 0 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 0
Billing/Collection Issues 0
Delivery Issues 0
Guarantee/Warranty Issues 0
Problems with Product/Service 0
Total Closed Complaints 0

Customer Reviews Summary Read customer reviews

0 Customer Reviews on The Next Star 2010
Customer Experience Total Customer Reviews
Positive Experience 0
Neutral Experience 0
Negative Experience 0
Total Customer Reviews 0

Additional Information

BBB file opened: March 11, 2010 Business started: 03/10/2010 in KY Business started locally: 03/12/2010 Business incorporated 03/12/2010 in KY
Business Management
Mr. James E. Maddox III, Owner/Manager
Contact Information
Principal: Mr. James E. Maddox III, Owner/Manager
Business Category


Alternate Business Names
Next Star Entertainment, LLC
Additional Information

The BBB has warned consumers for years about talent search firms whose primary goal is to collect money from would-be models, singers or movie stars.  Some talent search businesses are mostly interested in taking financial advantage of the ambitions of people seeking to become a star, and not-so-much interested in identifying talent or advancing the career of the people who audition or try out.

Along this line, the Better Business Bureau serving Louisville, Southern Indiana and Western Kentucky is receiving inquiries about a Louisville-based business operating as The Next Star 2010.  This talent search business operates a website at  Telephone numbers listed on the website are 502-472-6750 and 502-297-2490, and the address listed is P. O. Box 99704, Louisville, KY 40269.

A consumer inquiry received on March 10, 2010 stated, "My daughter auditioned for (The Next Star 2010).  She was accepted for the next round...providing she bought 10 tickets for $30 each."  The consumer noted that the only address listed for the business is a P.O. Box.  She stated that this fact, coupled with the request for the sale of $300 worth of tickets in order to advance to the next round in competition, caused her to question whether this is a legitimate talent search business.

Based on BBB experience, "RED FLAGS" about this business include:

* The request to purchase 10 tickets at $30 each, or $300 up front, to "advance to the next round" is a hugh red flag.

* The website is a "private registration" hosted on a server in Pennsylvania, meaning that information about who established the website is hidden.

* The website has no "About Us" page or privacy policy, and contains no business history or other indicia that this talent search is sponsored by an established, trustworthy business.

* The phone numbers listed on the website: 502-472-6750 is a cell phone number and 502-297-2490 is shown on as an "unlisted number."

* The e-mail address, is another red flag.  Established businesses will rarely use a free public e-mail address such as this one, whereas scams frequently do.

You can view the press release the BBB issued on the company here.

Industry Tips
Modeling/Talent Agencies
Industry Ratings Comparison Chart X
Same Relative Size   All Businesses
The information in the chart below represents an industry ratings comparison of businesses which are of the same relative size or for all businesses (see toggle). This is based on BBB's database of businesses located in Louisville, Southern Indiana, and Western Kentucky. Businesses may engage in more than one type of business.

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.