As part of
First Lady Michelle Obama and Dr. Jill Biden’s “Joining Forces"
initiative, McGraw-Hill (NYSE: MHP) and Better Business Bureau are joining
together to develop and deliver expanded financial literacy and consumer
protection programs to military families. The campaign builds on six
years of BBB Military Line training initiatives and McGraw-Hill's decade-long
commitment to ensuring financial literacy for all. The combined effort
will reach more than 40,000 military families initially and will include a full
complement of online and onsite financial resources including webinars, mobile
applications, workshops and promotions.
According to an October 2010 FINRA (Financial Industry Regulatory Authority) study entitled, "Financial Capability in the United States: Military Survey," military populations suffer disproportionately from financial strain (poor credit, high debt, foreclosures, etc.) due to service members' unique circumstances of long deployments, protracted family separation and frequent moves. The study notes, "Improving financial capability is not only important for military service members and their families, it also affects the military as a whole. When military families make poor financial decisions, the cost of those decisions can undermine military readiness."
"Lack of financial literacy can become a serious national security issue, as well as an unnecessary and burdensome distraction for our service members and their families," said Stephen A. Cox, President and CEO of the Council of Better Business Bureaus. "Financial readiness is critical to mission readiness and BBB Military Line is honored to work with McGraw-Hill to make this happen."
"McGraw-Hill is proud to work with BBB Military Line to equip the armed forces and their families with the tools to make informed financial decisions," said Harold McGraw III, Chairman, President and CEO of McGraw-Hill. "We applaud First Lady Obama and Dr. Biden for launching this worthy campaign and McGraw-Hill stands ready to do our part."