BBB Provides Tips for Recent Epsilon Breach

April 04, 2011
In what may be one of the largest data breaches in U.S. history, several names and email addresses have been obtained by a hacker who infiltrated online marketer, Epsilon.
Epsilon, a permission based email marketing provider, sends over 40 billion emails annually and holds more than 2500 clients, including 7 of the Fortune 10 to build and host their customer databases.
Companies who do business with Epsilon include Walgreens, Tivo, Inc, HSN Inc and several of the nation’s largest banks. (A more complete list of Epilson clients is located below). Customers of these companies were recently contacted and notified of the breach.
According to many of these notifications, no personal financial information was revealed or compromised, but the Better Business Bureau warns that if your email address has been stolen, you may be the target of phishing emails that try to get such information.
“The risk is targeted phishing emails to clients and customers of Epsilon information,” says Tom Bozikis, VP of Bureau Policy and Standards. “Consumers should beware and verify the origin of all unknown email or check with the company(s) directly before providing any personal or financial information. Consumers should also beware of emails containing links.”
The BBB also advises consumers to be cautious of strange emails that appear to be from family and friends. This is another way that email addresses are used fraudulently. Cybercriminals know that you are more likely to click on a link or give information via email to someone you know and trust.
Updating all areas of your computer’s security is another safeguard that can help prevent fraudulent emails from landing in your inbox in the first place and help prevent hackers from infiltrating your system.
If you become a victim of a phishing scam, file a complaint with the Internet Crime Complaint Center: / 800 251-3221.
If you have further questions on the Epsilon breach, click here for access to the company’s press release dated April 1st.  A consumer contact number of 303-410-5369 is also provided.
Additional questions for your BBB may also be addressed to Tom Bozikis at 812-473-0202, ext. 114.
A more complete list of  Epsilon clients include:
  • Kroger
  • TiVo
  • US Bank
  • JPMorgan Chase
  • Capital One
  • Citi
  • Home Shopping Network (HSN)
  • Ameriprise Financial
  • LL Bean Visa Card
  • McKinsey & Company
  • Ritz-Carlton Rewards
  • New York & Company
  • Brookstone
  • Walgreens
  • The College Board
  • Disney Destinations
  • Best Buy
  • Robert Half Technologies