Scammers entice people to click on links with deceptive lures
DENVER – Whenever a major story dominates the news, scammers take advantage of the public’s interest with online photos, stories and social media links that claim to offer sensational details. The BBB of Denver/Boulder is warning about this tactic, which is called “click baiting.” Unfortunately, the bait that is being used right now involves the death of Robin Williams, including false claims of a “last words” video circulating on social media.
The BBB historically has seen con artists exploit tragedies in the following ways:
Any of these tactics can lead to downloading malware on computers or smartphones, sharing personal information that can lead to identity theft, or providing information that can be sold and used for additional spamming.
Scammers also post sensational or emotional content as a way of collecting “likes” on a Facebook account. After enough “likes” and comments, they can turn around and sell the account for a profit.
The BBB offers the following tips to protect against “click bait” scams:
To find out more about scams or to report one, check out BBB Scam Stopper.