DENVER – The Better Business Bureau of Denver/Boulder announced today the launch of its new online directory of BBB Accredited businesses and charities. Vast improvements were made from the BBB’s first online directory, which launched in 2007.
“As technology is always advancing, we saw a need to better serve our community with a more informative and easy-to-use resource for finding trustworthy businesses to hire,” said Su Hawk, president and CEO for the BBB of Denver/Boulder.
The directory contains nearly 8,000 reviews of BBB Accredited businesses and charities that are available to the public for free. Organizations that are BBB Accredited meet and agree to maintain high standards of ethical practices. For consumers, new features include a fresh, modern design, interactive map and refined search capabilities.
For businesses, increased exposure and advertising opportunities are key changes of the new BBB online directory. Preliminary testing revealed that the new enhancements led to a 17 percent rise in Web traffic.
Local companies are invited to grow their business through many updated advertising opportunities available in the new online directory. Consumers increasingly using the BBB to find businesses to hire as the BBB reports in 2012, its website received 3.5 million visits, up 60 percent from 2011.
Visit findacompany.org to browse the new BBB Accredited Business and Charity online directory.
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About the BBB
The BBB is an unbiased nonprofit organization that sets and upholds high standards for fair and honest business behavior. Businesses that earn BBB Accreditation contractually agree and adhere to the organization’s high standards of ethical business behavior. The BBB provides objective advice, BBB Business Reviews, BBB Charity Reports and educational information on topics affecting marketplace trust. To further promote trust, your BBB also offers dispute resolution services for consumers and businesses. The first BBB was founded in 1912. Today, there are 113 local, independent BBBs across the U. S. and Canada. Please visit denver.bbb.org for more information.