The “Skinny” on Weight Loss Advertising

May 22, 2013

It’s almost swimsuit season, and the weight loss industry is energized!  Marketdata Enterprises forecasts the US weight loss industry will reach $66 billion in 2013. Most people aspire to have that “bikini body” by summer.  With so many diets, weight loss programs, and pills on the market today, which plan or program is right for you? 

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