While Santa gets ready to hitch up the reindeer for his big flight, consumers are making their final holiday purchases. Better Business Bureau predicts they are going to be less “Grinchy” about their gifts than they have been in years past. BBB checked Santa’s list and here’s what they found:
On the nice list this year, BBB predicts that consumers will be twice as happy with their online purchases as they have been in years past, while in-store purchases will cause more of a holiday headache. Retailers, especially department stores, should gear up for more returns and complaints this year.
Tiny tots with their eyes all aglow will be happier with their shiny, new toys than they were last year, while those receiving shiny, new bling may find more to complain about. Electronics and gadgets may make the naughty list this year, too…and not just because Santa forgot extra batteries.
BBB also predicts that restaurants and airlines will be on the naughty list, but it’s not too late to change Santa’s mind!
As consumers finish-up their holiday shopping, BBB is reminding shoppers to not only check their list twice, but also check BBB’s Business Reviews at www.bbb.org/search before making any purchases.