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This business is not BBB accredited.

Webloyalty.com, Inc.

Phone: (203) 956-1000 Fax: (203) 956-8789 View Additional Phone Numbers 6 High Ridge Park, Stamford, CT 06905 http://www.webloyalty.com View Additional Web Addresses

BBB Business Reviews may not be reproduced for sales or promotional purposes.


Webloyalty markets its online membership services to consumers following the completion of a purchase transaction at Webloyalty's co-marketing partner's website. Webloyalty's services include discounts on travel services, shopping, dining, attraction, and protection services.

Consumers who accept Webloyalty's offer by providing their email addresses twice and by clicking a "yes" button as an electronic signature, agree to monthly or quarterly charges for memberships until such time as the consumers choose to cancel.

Certain offers provide that consumers may try the service free of charge for a period of time. The business communicates with its customers primarily via electronic mail, and it provides frequent updates to its members regarding the benefits available in their chosen service(s).

BBB Accreditation

This business is not BBB accredited.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that raised the rating for Webloyalty.com, Inc. include:

  • Length of time business has been operating
  • Complaint volume filed with BBB for business of this size
  • Response to 25 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Customer Complaints Summary Read complaint details

25 complaints closed with BBB in last 3 years | 4 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 0
Billing/Collection Issues 23
Delivery Issues 0
Guarantee/Warranty Issues 0
Problems with Product/Service 2
Total Closed Complaints 25

Customer Reviews Summary Read customer reviews

0 Customer Reviews on Webloyalty.com, Inc.
Customer Experience Total Customer Reviews
Positive Experience 0
Neutral Experience 0
Negative Experience 0
Total Customer Reviews 0

Additional Information

BBB file opened: April 30, 2001 Business started: 01/21/1999 Business started locally: 01/21/1999 Business incorporated 02/03/1999 in DE
Type of Entity


Business Management
Mr. Richard Fernandes, President Ms. Kristin Buonagura, Director of Customer Relations Mr. Albert Fino, VP and Treasurer Mr. Sloane Levy, Executive VP and Secretary Mr. Charles McCarthy, Treasurer Ms. Kathy Piro, Secretary Mr. Todd H. Siegel, Executive VP and CFO
Contact Information
Principal: Mr. Richard Fernandes, President
Business Category

Buying Clubs & Group Purchasing Service

Alternate Business Names
Buyer Assurance Complete Savings Incentive Networks Reservations Rewards Savingscircle.com Shopper Discounts and Rewards Travel Values Plus Wallet Shield
Business Management

On January 14, 2011, Webloyalty.com, Inc. merged with Affinion Group, Inc. and became an indirect, wholly-owned subsidiary of Affinion Group, Inc.

BBB maintains a separate BBB Business Review on Affinion Group, Inc. The review may be obtained online at www.bbb.org, or by calling 203-269-2700 extension 2.


BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.