BBB Logo

Better Business Bureau ®
Start With Trust®
East AL, West & Southwest GA
Protect Your Identity: Don’t Get Phished!
October 03, 2013

It’s Cyber Security Awareness Month. Do you know how to protect your identity online?

“Phishing” – the act of targeting victims via email in the hopes of spreading viruses and gathering personal information – can happen to anyone. Cybercriminals have become quite savvy in their attempts to lure people into clicking on links or opening phony email attachments. Online phishing attacks can not only spread computer viruses, but they can pose a significant risk for identity theft.

Better Business Bureau has joined with the National Cyber Security Alliance’s STOP. THINK. CONNECT. campaign to recommend the following tips to avoid falling for an email phishing scam:

Be on your toes. Only open emails, attachments, and links from people you know. Use anti-virus software regularly and enhance email filters to block threats. Watch out for unsolicited emails that contain misspellings or grammatical errors.

Don’t believe what you see. It’s easy to steal the colors, logos and header of an established organization. Scammers can also make links look like they lead to legitimate websites, and make emails appear to come from a different sender.

Avoid sharing. Don’t reveal personal or financial information in an email, and do not respond to email solicitations for this information. This includes following links sent in email. Be wary of any urgent instructions to take specified action such as "Click on the link or your account will be closed."

Pay attention to a website's URL. Hover over any links to see where they lead. Malicious websites may look identical to a legitimate site, but the URL may use a variation in spelling or a different – but similar – domain.

If you are unsure whether an email request is legitimate, try to verify it by contacting the company directly. Contact the company using information provided on an account statement, not information provided in an email. Information about known phishing attacks is available online from groups such as the Anti-Phishing Working Group. Report phishing to APWG.

Keep a clean machine. Having the latest operating system, software, web browsers, anti-virus protection and apps are the best defenses against viruses, malware, and other online threats.

For more information you can trust, visit bbb.org. For more tips from the STOP. THINK. CONNECT campaign, visit Stay Safe Online.



This material was developed in coordination with the STOP.THINK.CONNECT. campaign of the National Cyber Security Alliance. STOP. THINK. CONNECT. is a trademark of the STOP. THINK. CONNECT. Messaging Convention, Inc. 2010