BBB Offers Free On-Site Document Shredding and Identity Theft Prevention Tips

October 25, 2010

BBB Offers Free On-Site Document Shredding and Identity Theft Prevention Tips

BBB invites community to take part in Secure Your ID Day

For Immediate Release – October 6, 2010 - Better Business Bureau and sponsors Rad Air Complete Car Care and Newschannel 5 invite the Greater Cleveland community to BBB “Secure Your ID” Day Saturday, October 23, 2010 at the Westlake location of Rad Air. Residents and small businesses are encouraged to attend the event and take a key step in identity protection by shredding and properly disposing of their sensitive paper documents as well as CDs and floppy discs. BBB staff will also be on-site to provide expert advice and tips for identity theft protection.

Secure Your ID Day is part of National Protect Your Identity Week (October 17-23) spearheaded by BBB and the National Foundation of Credit Counseling.

Shredding services are being provided by Maple Heights-based All Ohio Secure Shred. “Properly destroying documents that carry information you don’t want getting into the hands of crooks is an important first step to fighting identity theft, but it doesn’t end there,” said David Weiss, BBB president. “That’s why BBB experts will also be on hand offering important advice and simple steps everyone can take to prevent ID theft in their daily lives, both online and off.”

Last year alone, 11.1 million Americans became victims of ID theft, resulting in the loss of $54 billion, according to a 2010 report from Javelin Strategy and Research.

New this event – BBB will be collecting your old cell phone for recycling by Wireless Alliance. As many as 150 million cell phones are retired in the United States every year and more than 80 percent end up decomposing in landfills where the batteries can leach toxic materials into the environment, according to the U.S. Environmental Protection Agency. Don't be concerned about the phones being wiped clean; Wireless Alliance removes 100% of your content from the phones turned in, but you can also remove your own data prior to submitting.

BBB Event Details

Who: Better Business Bureau Serving Greater Cleveland with national partner the National Foundation of Credit Counseling and local partners NewsChannel 5, Rad Air Complete Car Care, All Ohio Secure Shred and Consumer Credit Counseling Service/Apprisen Financial Advocates.

What: Free on-the-spot document shredding and tips and resources for protecting your identity.

When: Saturday, October 23, 2010, from 10:00 AM to 2:00 PM

Where: Rad Air Complete Car Care, 27051 Detroit Road Westlake

Bring up to three boxes or bags of documents to be shredded and take home the tips and resources you need to help protect yourself. Documents to be shredded should be removed from binders, but staples, paper clips, CDs and floppy discs are okay to be shredded. And don’t forget to bring your old cell phone.

As the result of two nationwide Secure Your ID Days in 2009 alone, BBB helped individuals and small businesses at more than 133 sites across the country shred 1.3 million pounds of sensitive documents—all for free. For more information on BBB “Secure Your ID Day” and identity theft prevention measures for both consumers and businesses, visit:

“Identity theft is largely a crime of access,” added Weiss. “Our goal here is to make the information less accessible and empower people to be their own first line of defense against identity theft. With community-based BBBs across North America collaborating simultaneously, we’ll have a tremendous coast-to-coast presence that will reach a lot of people and, hopefully, prevent a lot of theft.”

About BBB

BBB is an unbiased non-profit organization that sets and upholds high standards for fair and honest business behavior. Businesses that earn BBB accreditation contractually agree and adhere to the organization’s high standards of ethical business behavior. BBB provides objective advice, free business BBB Reliability ReportsTM and charity BBB Wise Giving ReportsTM, and educational information on topics affecting marketplace trust. To

further promote trust, BBB also offers complaint and dispute resolution support for consumers and businesses when there is difference in viewpoints. The first BBB was founded in 1912. Today, 123 BBBs serve communities across the U.S. and Canada, evaluating and monitoring more than 3 million local and national businesses and charities. Please visit for more information about BBB.

About NFCC

The National Foundation for Credit Counseling (NFCC), Inc., promotes the national agenda for financially responsible behavior and builds capacity for its Members to deliver the highest quality financial education and counseling services. The NFCC is the nations largest and longest serving national nonprofit credit counseling network, with more than 100 Member agencies and nearly 850 offices in communities throughout the country. Each year, NFCC Members assist 4 million consumers, helping many to drive down their debt and take control of their finances.