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BBB Accredited Business since

Kings Mazda

Phone: (513) 683-4900 Fax: (513) 322-4474 View Additional Phone Numbers 4544 Kings Water Drive, Cincinnati, OH 45249

BBB Business Reviews may not be reproduced for sales or promotional purposes.


This company offers used car sales, Mazda and Suzuki service and parts.

BBB Accreditation

A BBB Accredited Business since

BBB has determined that Kings Mazda meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.

BBB accreditation does not mean that the business' products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business' product quality or competency in performing services.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that raised the rating for Kings Mazda include:

  • Length of time business has been operating
  • Complaint volume filed with BBB for business of this size
  • Response to 12 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Industry Ratings Comparison | Chart

Customer Complaints Summary Read complaint details

12 complaints closed with BBB in last 3 years | 5 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 6
Billing/Collection Issues 1
Delivery Issues 0
Guarantee/Warranty Issues 0
Problems with Product/Service 5
Total Closed Complaints 12

Customer Reviews Summary Read customer reviews

0 Customer Reviews on Kings Mazda
Customer Experience Total Customer Reviews
Positive Experience 0
Neutral Experience 0
Negative Experience 0
Total Customer Reviews 0

Additional Information

BBB file opened: January 26, 1998 Business started: 01/02/1998 in OH Business incorporated 04/12/1996 in OH
Licensing, Bonding or Registration

This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.

These agencies may include:

Dealer Licensing Division Ohio Motor Vehicles
4300 Kimberly Parkway , Columbus OH 43232
Phone Number: 614-752-7636
Fax Number: 614-752-7220

Type of Entity


Business Management
Mr. Robert Reichert, President Mr. Rob Schoenhoft, General Manager
Contact Information
Principal: Mr. Robert Reichert, President
Customer Contact: Mr. Rob Schoenhoft, General Manager
Related Businesses
Kenwood Dealer Group, Inc.
Business Category

Auto Dealers - New Cars Auto Dealers - Used Cars

Alternate Business Names
Auto Center U.S.A., Inc.
Business Management

Robert Reichert is identified in BBB files as the President of the following automobile dealerships: Kings Toyota Inc., Kings Kia, Lincoln Mercury of Kings Automall, Kings Chrysler Jeep Dodge, Saturn of Kings Auto Mall, Inc., Northgate Lincoln-Mercury, Inc., The Body Shop, Saturn of Beechmont, Fairfield Lincoln Mercury, Inc., Lincoln Mercury of Beechmont, Kings Auto Mall Body Shop, Kings Volkswagen of Loveland, Subaru of Beechmont, University Chrysler Jeep Dodge, Kings Automall Used Car Center, and Kings Mazda. Separate reports on these dealerships are available upon request.

Industry Tips
Car, New or Used, Buying
Industry Ratings Comparison Chart X
Same Relative Size   All Businesses
The information in the chart below represents an industry ratings comparison of businesses which are of the same relative size or for all businesses (see toggle). This is based on BBB's database of businesses located in the Cincinnati Area, Southern Ohio, Northern Kentucky, Southeastern Indiana. Businesses may engage in more than one type of business.

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.