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BBB Business Reviews may not be reproduced for sales or promotional purposes.

BBB Accreditation

A BBB Accredited Business since

BBB has determined that Luna Flooring meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.

BBB accreditation does not mean that the business' products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business' product quality or competency in performing services.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that affect the rating for Luna Flooring include:

  • 262 complaint(s) filed against business
  • Length of time business has been operating
  • Response to 262 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Customer Complaints Summary Read complaint details

262 complaints closed with BBB in last 3 years | 128 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 5
Billing/Collection Issues 28
Delivery Issues 27
Guarantee/Warranty Issues 49
Problems with Product/Service 152
Total Closed Complaints 262

Customer Reviews Summary Read customer reviews

43 Customer Reviews on Luna Flooring
Customer Experience Total Customer Reviews
Positive Experience 6
Neutral Experience 1
Negative Experience 36
Total Customer Reviews 43

Additional Information

BBB file opened: July 16, 1998 Business started: 08/01/1958 Business started locally: 08/01/1958
Type of Entity

Limited Liability Company (LLC)

Business Management
Mr. Paul Carter, Exe. VP Operations Ms. Tina Binette, Director - Customer Service Ms. Letha Holland, Customer Service Manager
Contact Information
Principal: Mr. Paul Carter, Exe. VP Operations
Customer Contact: Ms. Letha Holland, Customer Service Manager
Business Category

Carpet & Rug Dealers - New Floor Materials - Retail Resilient & Vinyl Flooring Floors - Hardwood House Furnishings & Services Floor Coverings & Installation Carpet Installation Floors - Industrial Floors - Laminate Home Improvements Retail Stores Hardwood Floor Contractors Floor Covering Stores (NAICS: 442210)

Alternate Business Names
21st Centrury Florring, LLC Luna Chicago, LLC Luna Chicago, LLC.-Corp. Offices Luna Financial Services, LLC Luna Flooring Luna Gallery-Addison Luna Gallery-Lake Zurich Luna Gallery-Naperville Luna Gallery-Schaumburg Luna Gallery-Wheeling
Additional Information

Luna Flooring has requested that before filing a BBB complaint, consumers contact Letha Holland at or 708-836-8954.

Please understand that you can file a complaint with the BBB now or at any time during this process. It is our hope that Luna Flooring will resolve the matter for you in an expedient manner.

Customer Review Rating plus BBB Rating Summary

Luna Flooring has received 3.43 out of 5 stars based on 43 Customer Reviews and a BBB Rating of A-.

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.