BBB Charity Review

Start Business Review
BBB Reliability Report for

The Salvation Army, Greater Charlotte Area

A BBB Accredited Charity since 06/20/2011.

This BBB Accredited Charity meets all 20 Standards for Charity Accountability and is a Seal Holder.
BBB issues Charity Reports on all organizations, whether or not they are BBB accredited. If an organization is a BBB Accredited Charity, it is stated in this report.
Name: The Salvation Army, Greater Charlotte Area
Phone: (704) 714-4722
Fax: (704) 295-4922
Address: 4335 Stuart Andrew Blvd. #120
Charlotte, NC 28217
Yahoo Map
Report Creation Date: September 23, 2015
Report Expiration Date: September 23, 2017
Original Business Start Date: January 1950
Principal: Major Larry Broome, Area Commander (Executive Director)
Customer Contact: Major Larry Broome, Area Commander (Executive Director) - (704) 714-4722 or
Entity: Corporation
Incorporated: January 1950, NC
Employees: 350 Full Time.
Type of Business: Charity - Human Services (i.e. assistance to individuals & families)
BBB Accreditation: The Salvation Army, Greater Charlotte Area is a BBB Accredited Charity.

Additional DBA Names

Salvation Army, Greater Charlotte (The)
The Salvation Army of Greater Charlotte

Stated Purpose

The Salvation Army, an international movement, is an evangelical part of the universal Christian church. Its message is based on the Bible. Its ministry is motivated by the love of God, and its mission is to preach the gospel of Jesus Christ and to meet human need in His name without discrimination.

Evaluation Conclusions

This organization has been evaluated according to the 20 BBB Standards for Charity Accountability. This organization meets all those Standards and is a BBB Accredited Charity.

BBB Charity Seal Participation

Charities that meet the Standards for Charity Accountability are eligible to participate in BBB Wise Giving Alliance Charity Seal program. The seal, which can be displayed on the charity's web site and in printed materials, helps inform the public that the charity meets these standards. This organization participates in this program.


The Salvation Army provides emergency shelter, food, financial aid for homeless women and families. It develops educational and recreational activities for boys and girls in its nine Boys and Girls Clubs, provides subsidized housing for low income senior adults, provides Christmas Assistance to over 4300 families and sponsors the Christmas Bureau, and provides emergency and recovery assistance to disaster victims.

Total Program Expenses:$7,760,823


Chief Executive Officer:Larry Broome, Charlotte Area Commander
Board Size:8
Paid Staff Size:350 Full Time.

Fund Raising

Method(s) Used:The Salvation Army's fund raising methods include direct mail appeals, fund raising events, print advertisements, grant proposals, and solicitations via the web site.

Tax Status

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.


According to The Salvation Army, Greater Charlotte Area's IRS 990 for the year ended September 30, 2014:

 Total Income:$10,148,258
Expenses  % of total
% of total
 Programs:$7,760,823 83.00%76.47%
 Fund Raising:$750,445 8.03%7.39%
 Administrative:$838,799 8.97%8.27%
 Other:$0 0.00%0.00%
 Total Expenses:$9,350,067
Excess of Income over Expenses$798,191
Ending Net Assets:$18,141,730
Total Assets$18,343,113
Total Liabilities$201,383

* Excess for the year indicates the portion of income remaining after expenses.

ID: 101303
Report as of November 29, 2015 12:43
Copyright© 2015 Better Business Bureau

An organization may change its practices at any time without notice. Donors must decide for themselves the significance of any variation from BBB Standards, taking into account the relative importance of the practice in question in the context of the organization's total performance.

This report reflects the results of an evaluation of informational materials provided voluntarily by the organization. The report is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgement.

This report is not to be used for fund raising or promotional purposes.