Better Business Bureau Report for
American Red Cross

Better Business Bureau Report issued January 2007
Better Business Bureau Report expires January 2009


This BBB Accredited charity meets all 20 Standards for Charity Accountability. Find out more...


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Charity Contact Information

Name: American Red Cross
Address: 2600 W. Wisconsin Avenue
  Milwaukee, WI 53233
Phone: 414-342-8680
Web Address: www.redcrossinsewis.org
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Better Business Bureau Comments

Year, State Incorporated:
Affiliates:
Stated Purpose:

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Evaluation Conclusions

               

American Red Cross of Greater Milwaukee meets the 20 Standards for Charity Accountability.
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Programs

               

Armed Emergency Services, Disaster Services, Biomedical Services, Health Services, Community Services, and International Services.

For the fiscal year ended June 30, 2005, American Red Cross of Greater Milwaukee's program expenses were:

  
Disaster Services 2,095,055
Community Services 1,797,602
Health Services 1,144,973
Armed Forces Emergency Services (AFES) 293,903
International Services 72,961
Biomedical Services 32,520
Total Program Expenses: $5,437,014
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Governance

               

Chief Executive : Norman E. McKonly, Jr. , Chapter Executive
Compensation*:
 $163,000

Chair of the Board: Chief William Wentlandt
Chair's Profession / Business Affiliation: Milwaukee Fire Chief

Board Size: 26

Paid Staff Size: 84

*Compensation includes annual salary and, if applicable, benefit plans, expense accounts, and other allowances.
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Fund Raising

               

Method(s) Used:


Fund raising costs were 9% of related contributions. (Related contributions, which totaled $5,196,198, are donations received as a result of fund raising activities.)
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Tax Status

               

This organization is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.
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Financial

               

The following information is based on American Red Cross of Greater Milwaukee's audited financial statements for the fiscal year ended June 30, 2005.

Source of Funds  
Contracts 2,025,305
Federated 1,944,018
Monetary Contributions 804,681
Products and Services 693,459
Investment Income 692,313
Legacies, bequest, ect. 346,342
In- Kind Contributions 58,563
Other revenue and gains 44,095
Net special events revenue 17,289
Inter Red Cross revenues 10,160
Income from Endowment 1,982
Total Income $6,638,207


chart



Uses of Funds as a % of Total Expenses

Programs: 84%  Fund Raising: 7%  Administrative: 9% 

Total income   $6,638,207
  Program expenses $5,437,014
  Fund raising expenses 480,496
  Administrative expenses 602,801
 
Total expenses   $6,520,311
Income in Excess of Expenses   117,896
Beginning net assets   14,548,285
Ending net assets   14,666,181
Total liabilities   107,717
Total assets   $14,773,898


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An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the BBB Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the Council of Better Business Bureaus, Inc.

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