Better Business Bureau Report for
United Way of Greater Cincinnati

Better Business Bureau Report issued June 2011
Better Business Bureau Report expires June 2013


This BBB Accredited charity meets all 20 Standards for Charity Accountability. Find out more...


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Charity Contact Information

Name: United Way of Greater Cincinnati
Address: 2400 Reading Road
  Cincinnati, OH 45202
Phone: (513) 762-7100
Web Address: www.uwgc.org
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Better Business Bureau Comments

Year, State Incorporated: 1920, Ohio
Affiliates: United Way of Greater Cincinnati Foundation, UWGC Services, Inc.
Stated Purpose: United Way is a leader and community catalyst, mobilizing the caring power of individuals and organizations to help people measurably improve their lives.

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Evaluation Conclusions

               

United Way of Greater Cincinnati meets the 20 Standards for Charity Accountability.
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Programs

               

United Way of Greater Cincinnati (UWGC) works in partnership with businesses, government, and other nonprofits to help children succeed, families achieve financial stability, strengthen neighborhoods, and provide a safety net of essential services. According to the charity, in 2010, UWGC invested funds raised in the previous fall campaign in more than 150 agency partners and a dozen strategic initiatives and collaboratives. United Way also connects people to services and volunteer opportunities at local agencies through United Way 211, a confidential, free information and referral service.

For the fiscal year ended December 31, 2009, United Way of Greater Cincinnati's program expenses were:

  
Community Impact 41,040,745
Direct Services 1,520,134
Central Services 1,433,006
Total Program Expenses: $43,993,885
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Governance

               

Chief Executive : Mr. Robert C. Reifsnyder, President
Compensation*:
 $361,690

Chair of the Board: Ms. Valarie L. Sheppard
Chair's Profession / Business Affiliation: Senior Vice President & Comptroller, Procter & Gamble

Board Size: 64

Paid Staff Size: 149

*Compensation includes annual salary and, if applicable, benefit plans, expense accounts, and other allowances.
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Fund Raising

               

Method(s) Used:

direct mail appeals, telephone appeals, invitations to fundraising events, print advertisements, television appeals, radio appeals, grant proposals, Internet, planned giving arrangements, cause-related marketing appeals
Fundraising costs were 9% of related contributions. (Related contributions, which totaled $47,129,050, are donations received as a result of fundraising activities.)
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Tax Status

               

This charity is tax-exempt under section 501(c)(3) of the Internal Revenue Code. It is eligible to receive contributions deductible as charitable donations for federal income tax purposes.
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Financial

               

The following information is based on United Way of Greater Cincinnati's audited financial statements - consolidated for the fiscal year ended December 31, 2009.

Source of Funds  
Net Campaign Revenue (2009 / 2010) 44,322,119
Net Unrealized Gain / (Loss) on Investments 3,105,526
Other Contributions (Less Donor Designations $75,000) 2,193,917
Grants and Contracts 834,996
Investment Income 809,842
Service Fees 595,380
Fair Value Change of Beneficial Interest in Charitable Trusts 574,717
Income on Beneficial Interest in Charitable Trusts 572,169
Donated Materials and Services 486,435
Miscellaneous Income 460,429
Designations from Other United Ways 77,350
Net Campaign Net (2008 / 2009) 30,168
Net Campaign Revenue (2007 / 2008) 19,061
Net Realized Gain / (Loss) on Investments -620,933
Total Income $53,461,176


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Uses of Funds as a % of Total Expenses

Programs: 87%  Fund Raising: 8%  Administrative: 5% 

Total income   $53,461,176
  Program expenses $43,993,885
  Fund raising expenses 4,107,639
  Administrative expenses 2,562,717
 
Total expenses   $50,664,241
Income in Excess of Expenses   2,796,935
Beginning net assets   54,360,029
Ending net assets   57,156,964
Total liabilities   51,884,052
Total assets   $109,041,016


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An organization may change its practices at any time without notice. A copy of this report has been shared with the organization prior to publication. It is not intended to recommend or deprecate, and is furnished solely to assist you in exercising your own judgment. If the report is about a charity and states the charity meets or does not meet the BBB Standards for Charity Accountability, it reflects the results of an evaluation of information and materials provided voluntarily by the charity. The name Better Business Bureau is a registered service mark of the Council of Better Business Bureaus, Inc.

This report is not to be used for fund raising or promotional purposes.

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