Standard 6: Board Policy on Effectiveness - Have a board policy of assessing, no less than every two years, the organization's performance and effectiveness and of determining future actions required to achieve its mission.
Animal Welfare League does not meet this Standard because:
- Its effectiveness assessment policy does not specify that this assessment will take place at least once every two years.
Standard 7: Board Approval of Written Report on Effectiveness - Submit to the organization's governing body, for its approval, a written report that outlines the results of the aforementioned performance and effectiveness assessment and recommendations for future actions.
Animal Welfare League does not meet this Standard because:
- It did not produce a written report outlining the results of its most recent effectiveness assessment.
Standard 17: Web Site Disclosures - Include on any charity websites that solicit contributions, the same information that is recommended for annual reports, as well as the mailing address of the charity and electronic access to its most recent IRS Form 990.
Animal Welfare League does not meet this Standard because the organization's website, WWW.ANIMALWELFARELEAGUE.COM, does not include all of the recommended information for those charity websites that solicit for donations. Specifically, it does not include:
- A roster of the board of directors.
- Total income.
- Total program expenses.
- Total fund raising expenses.
- Total administrative expenses.
- End of year net assets.
- Electronic access to the organization’s most recent IRS Form 990.
Standard 19: Cause Related Marketing - Clearly disclose how the charity benefits from the sale of products or services (i.e., cause-related marketing) that state or imply that a charity will benefit from a consumer sale or transaction. Such promotions should disclose, at the point of solicitation: (a) the actual or anticipated portion of the purchase price that will benefit the charity (e.g., 5 cents will be contributed to abc charity for every xyz company product sold), (b) the duration of the campaign (e.g., the month of October), (c) any maximum or guaranteed minimum contribution amount (e.g., up to a maximum of $200,000).
Animal Welfare League does not meet this Standard because, in the past year the organization participated in promotion(s) for the sale of consumer good(s) or service(s) that indicate(s) that the organization will benefit from these purchase(s). The promotion(s), however, did not specify:
- The actual or anticipated amount of the purchase price that will benefit the organization.