BBB Business Review
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BBB Accredited Business since
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A BBB Accredited Business since
BBB has determined that Abercrombie & Fitch meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.
BBB accreditation does not mean that the business' products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business' product quality or competency in performing services.
Reason for Rating
BBB rating is based on 16 factors. Get the details about the factors considered.
Factors that raised the rating for Abercrombie & Fitch include:
- Length of time business has been operating.
- Complaint volume filed with BBB for business of this size.
- Response to 487 complaint(s) filed against business.
- Resolution of complaint(s) filed against business.
- BBB has sufficient background information on this business.
Industry Ratings Comparison
Customer Complaints Summary Read complaint details
|Complaint Type||Total Closed Complaints|
|Problems with Product/Service||294|
|Total Closed Complaints||487|
Customer Reviews Summary Read customer reviews
|Customer Experience||Total Customer Reviews|
|Total Customer Reviews||9|
Type of Entity
Business ManagementMr. Michael Jeffries, Chairman & CEO Mr. Jason Rosser, Direct to Consumer Operations Manager Mr. Tim Simeone , Customer Service
Clothing - Retail Childrens & Infants Wear - Retail Mens Clothing & Furnishings - Retail Womens Apparel - Retail Fashion Accessories
Service AreaThe scope of this BBB report concerns retail and e-commerce matters nationwide.
Alternate Business NamesAbercrombie Kids Gilly Hicks Hollister Co.
Abercrombie & Fitch Co. is a specialty retailer headquartered in New Albany, Ohio. The company offers Abercrombie & Fitch, Abercrombie, Hollister Co., Gillly Hicks and Abercrombie Kids brands in retail stores throughout the United States, through catalogs, and via e-commerce websites www.abercrombie.com, www.abercrombiekids.com, www.hollisterco.com. Credit card/billing matters for this company are processed by Comenity Bank which provides credit card and billing account services for many retail stores and businesses nationwide. BBB maintains a separate report on Comenity Bank which is available at www.bbb.org.