BBB Business Review
This Business is not BBB accredited
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Rocky Brands, Inc. designs, develops, manufactures and markets outdoor, work, western, duty and military footwear as well as outdoor and work apparel and accessories.
This business is not BBB accredited.
Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.
To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.
Reason for Rating
BBB rating is based on 16 factors. Get the details about the factors considered.
Factors that lowered the rating for Rocky Brands Inc. include:
- Failure to respond to 2 complaints filed against business
Factors that raised the rating for Rocky Brands Inc. include:
- Length of time business has been operating.
- Complaint volume filed with BBB for business of this size.
- BBB has sufficient background information on this business.
Industry Ratings Comparison
Customer Complaints Summary Read complaint details
|Complaint Type||Total Closed Complaints|
|Problems with Product/Service||19|
|Total Closed Complaints||23|
Customer Reviews Summary Read customer reviews
|Customer Experience||Total Customer Reviews|
|Total Customer Reviews||2|
Type of Entity
Business ManagementMs. Susan Harmony, Exec. Assistant Ms. Amber Botkin, Customer Experience Supervisor Mr. Kevin Dotson, Manager - Rocky Outlet Sh Ms. Christine Lawson, Director of Quality Assurance Ms. Sarah Milligan, Directors of Customer Experience Ms. Amy Williams, Business Analyst
Boots Western Apparel Work Clothes - Retail Manufacturers & Producers
Alternate Business NamesDurango Georgia Boots Lehigh Safety Boots Lehigh Safety Shoes/Rocky Brands, Inc Rocky Outdoor Gear SlipGrips/Rocky Brands, Inc.
Products & Services
The Rocky Brands family of brands includes owned brands ROCKY, GEORGIA BOOT, DURANGO, LEHIGH, and the licensed brand MICHELIN Footwear.