BBB Business Review

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This business is not BBB accredited.

L.L. Bean, Inc.

Find a Location

Phone: (207) 552-3028 Fax: (207) 552-2220 View Additional Phone Numbers 95 Main St., Freeport, ME 04032 View Additional Email Addresses

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L.L. Bean, Inc. specializes in selling outdoor gear and apparel, luggage, and home furnishing through mail order, at its retail stores, and on the Internet. The company has a retail store in Freeport, ME and factory stores in Freeport, Portland and Ellsworth, ME; Nashua, North Conway and Concord, NH; Rehoboth Beach, DE; Lincoln City and Bend, OR.

BBB Accreditation

This business is not BBB accredited.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that raised the rating for L.L. Bean, Inc. include:

  • Length of time business has been operating
  • Complaint volume filed with BBB for business of this size
  • Response to 40 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Industry Ratings Comparison | Chart

Customer Complaints Summary Read complaint details

40 complaints closed with BBB in last 3 years | 11 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 8
Billing/Collection Issues 2
Delivery Issues 5
Guarantee/Warranty Issues 3
Problems with Product/Service 22
Total Closed Complaints 40

Customer Reviews Summary Read customer reviews

8 Customer Reviews on L.L. Bean, Inc.
Customer Experience Total Customer Reviews
Positive Experience 1
Neutral Experience 0
Negative Experience 7
Total Customer Reviews 8

Additional Information

BBB file opened: August 21, 1998 Business started: 01/01/1912 in ME Business incorporated 11/27/1934 in ME
Type of Entity


Business Management
Ms. Brenda Markee, Assistant to President
Contact Information
Principal: Ms. Brenda Markee, Assistant to President
Number of Employees


Business Category

CLOTHING MAIL ORDER & CATALOG SHOPPING All Other General Merchandise Stores (NAICS: 452990)

Industry Tips
Buying by Mail Clothing Mail Order and Catalog Shopping Shopping by Phone or Mail

Customer Review Rating plus BBB Rating Summary

L.L. Bean, Inc. has received 3.85 out of 5 stars based on 8 Customer Reviews and a BBB Rating of A+.

BBB Customer Review Rating plus BBB Rating Overview
Industry Ratings Comparison Chart X
Same Relative Size   All Businesses
The information in the chart below represents an industry ratings comparison of businesses which are of the same relative size or for all businesses (see toggle). This is based on BBB's database of businesses located in Eastern Massachusetts, Maine, Rhode Island and Vermont. Businesses may engage in more than one type of business.

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.