The tech industry is buzzing about a new iPhone app that may one day be able to function as our virtual wallet. The app is called Passbook, and is currently being used as a central hub for all of consumers’ digital coupons, tickets, and loyalty cards.
Over the past few years, companies like Visa, Mastercard, PayPal, and Google have been working hard for widespread mainstream adoption of mobile payments, but the technology has not yet caught on. Many tech analysts like Shaw Wu, believe that Passbook will be Apple’s vehicle for mobile payment once it catches on and becomes mainstream.
According to Gartner research, the mobile payments industry will grow to over $600 billion by 2016, so it may not be long until the only thing we will need when making a purchase will be the swipe of our phone.
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