Wendy’s Unloads Large Share of Arby’s

french fries 150x150 Wendys Unloads Large Share of ArbysWendy’s has agreed to sell a majority stake in its struggling Arby’s brand to a private equity group, according to USA Today.

Wendy’s and Arby’s came together in late 2008, at the depth of the recession, and now the company wants to salvage itself by selling Arby’s and focusing on Wendy’s.  USA Today reports on  future plans for Wendy’s, which include launching breakfast in more locations and also expanding overseas.

Wendy’s has about twice as many restaurants — 6,500 to Arby’s 3,600 — and represents about 70% of the company’s revenue. The sale of Arby’s is expected to close in the third quarter, which starts in July.

To read the full article visit: http://www.usatoday.com/money/companies/2011-06-13-vf-timbeland-arbys-wendys_n.htm

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About America Monge

Marketing Intern at Council of Better Business Bureaus, Arlington, VA.