Barnes & Noble Expands Nook Line, Unveils New ereader

computer tablet2 150x150 Barnes & Noble Expands Nook Line, Unveils New ereader

Barnes & Noble unveiled a small touchscreen E-Ink device at a press event in NYC Tuesday, the latest edition to its line of Nook ereaders.

Even though this ereader is priced the same as the Kindle 3, it contains many more advanced features than its competitor, according to Mashable. The Simple Touch Reader sports a touchscreen as opposed to buttons. It also has up to two months of battery life – double than that of the Kindle. The device is substantially smaller than the Kindle at 7.5 x 4.8 x 0.335, and still sports the same 6-inch screen. It weights about 8.5 ounces and has built in Wi-Fi. Also, as an added bonus, Simple Touch Reader owners can customize their screensavers.


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About America Monge

Marketing Intern at Council of Better Business Bureaus, Arlington, VA.