A New Paradigm for Understanding Scam Risk
What was the most common marketplace scam in 2016? Which scams inflicted the most financial damage to consumers? The BBB Scam Tracker Annual Risk Report provides insight into the top scams of 2016, including risk ratings from the new BBB Scam Risk Index– a three-dimensional measure of scam risk based on the intersection of exposure, susceptibility, and monetary loss. This report will be of value to policymakers, enforcement agencies, consumer stakeholders and academic researchers in prioritizing resource allocation and calibrating responses to scams.