BBB Business Review
This Business is not BBB Accredited
Great American Floors
Find a LocationPhone: (770) 399-9110Fax: (678) 325-44045965 Peachtree Cors E Ste B1, Norcross, Norcross, GA 30071-1365http://www.greatamericanfloors.com! There is an alert for this business !
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BBB Accreditation
Great American Floors is not BBB Accredited.
Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.
To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.
This company has been contacted concerning their misuse of BBB's rating on their website. They state on their website that they have an A- rating, when in fact, they have an F rating with the BBB. Information regarding this company's misuse has been sent to the Council of Better Business Bureau's legal department for their follow-up.
Reason for Rating
BBB rating is based on 16 factors. Get the details about the factors considered.
Factors that lowered Great American Floors' rating include:
- Advertising issue(s) found by BBB.
Customer Complaints Summary
| Complaint Type | Total Closed Complaints |
|---|---|
| Advertising / Sales Issues | 0 |
| Billing / Collection Issues | 0 |
| Problems with Product / Service | 0 |
| Delivery Issues | 0 |
| Guarantee / Warranty Issues | 0 |
| Total Closed Complaints | 0 |
Additional Information
topContact Information
Principal: Mr. Jason Seltzer (Principal Contact)Ms. Robie Seltzer (Accounting)Number of Employees
3
Business Category
Carpet & Rug Dealers - New, Contractors - Flooring, Tile Sales, Carpet & Rug Dealers - Used, Hardwood Floor Contractors, Tile - Ceramic - Contractors & Dealers, Floor Laying, Refinishing & Resurfacing, Carpet Layers
Alternate Business Names
110%, Inc.Industry Tips
Home Contractors: Tip-offs to Potential Rip-offsLocationsX
2 Locations
8040 Roswell Rd
Atlanta, GA 30350-3928Directions
5965 Peachtree Cors E Ste B1
NorcrossNorcross, GA 30071-1365Directions
Industry Comparison ChartX
The information in the table below represents an industry comparison of businesses which are of the same relative size. This is based on BBB's database of businesses located in Metro Atlanta, Athens and NE Georgia. Businesses may engage in more than one type of business. The percent of time the business engages in a type of business is not accounted for. There is no known industry standard for the number of complaints a business can expect. The volume of business and number of transactions may have a bearing on the number of complaints received by BBB.
*Great American Floors is in this range.
Types of Complaints Handled by BBB
BBB handles the following types of complaints between businesses and their customers so long as they are not, or have not been, litigated:
- Advertising or Sales
- Billing or Collection
- Problems with Products or Services
- Delivery
- Guarantee or Warranty
We do not handle workplace disputes, discrimination claims or claims about the quality of health or legal services.
BBB Complaint Process
Your complaint will be forwarded to the company within two business days. The company will be asked to respond within 14 days, and if a response is not received, a second request will be made. You will be notified of the company's response when we receive it (or notified that we received no response). Complaints are usually closed within 30 business days.
What is BBB Advertising Review?
BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to prove their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.
What government actions does BBB report on?
BBB reports on known significant government actions involving business' marketplace conduct.
BBB questioned this firm advertising appearing on their website October 2011. This was done on behalf of the company due to the fact they had not responded to an earlier ad review inquiry sent by BBB in November of 2010.
BBB sent the original ad review inquiry and did a review of their new website and forwarded to the company the following advertised claims requesting written substantiation:
1.Atlanta's leading carpet, tile, hardwood, and hardwood refinishing company
2.Contact our Atlanta flooring experts today and find out about our unmatched variety of unique custom flooring options.
3.We rely heavily on our employees to be responsible for creating relationships by offering the very best in service, product and cost.
4.We offer top compensation and rewarding career opportunity that offers a stable and professional work environment.
5.Mohawk Floorscapes® partners are the best of the best. They offer the most complete selection of Mohawk products covering all lifestyles, colors and price points. With Mohawk Floorscapes®, customers desiring the best in product selection, quality and value can fill all their flooring needs in one place.
6.Whether dealing with us as a resource for product only or as a designer showroom we offer a value that is unsurpassed in the Atlanta area.
7.We can offer Real Estate Agents a multitude of services including: Product specials that you won't find elsewhere
8.The real craftsmanship that you'll find here at Great American floors is performed with the highest level of skill possible.
9.With minimal clean up, the Bona System is the best solution for any job.
10.Since 1919, Bona has been providing hardwood flooring professionals with the world's finest finishing systems.
11.When it comes to hardwood floors, we are Atlanta's experts
The company responded stating they would take care of this matter within a few days. BBB contacted this company several weeks later to ask when this matter would be completed.
As to date we have no record of receiving any further response to our request and there have been no changes to the company website.
Additionally, this firm implies they are a member of the Better Business Bureau when in fact they are not. They use icons and a copy of BBB's Business Review template to hyperlink to their BBB report.
BBB has contacted them regarding this matter and now will send this information to our headquarters for the appropriate action to be taken.
This company has been contacted concerning their misuse of BBB's rating on their website. They state on their website that they have an A- rating, when in fact, they have an F rating with the BBB. Information regarding this company's misuse has been sent to the Council of Better Business Bureau's legal department for their follow-up.

